Aduro ideja
Business Application Development Experts

For companies to stay afloat in the competitive and dynamic telecom industry, they must adapt to change and use cutting edge technology to speed up processes and make businesses more manageable. To this extent, channeling such a solution means developing a range of suitable business applications and among the plethora of available service providers, finding the right development company becomes an uphill task. Founded by former telecom employees in 2007, Aduro ideja has been at the forefront of addressing the telecommunication needs of enterprises by providing customer-specific business applications and developing computer vision empowered applications. “We address the specificity of the client’s requirements via our business integration layer. Our applications provide clients with the privilege to focus resources on strengthening their position in current markets, expanding into other markets and giving us the leeway to manage their IT needs,” asserts Nenad Raca, Managing Director at Aduro ideja.

The company divides its focus areas into three parts in order to provide effective customer-centric solutions. The first is creating an easy to use a business layer for the integration of applications enabled through a set of REST/SOAP/GRPC services. This can be used by anybody, with or without a strict technical knowledge of telecom; to provide seamless integration of apps into a telecom environment, a prerequisite in today’s trend of digital transformation for companies. The second is building out a logistics processes in telecom (serial number tracking) by providing a complete solution that covers sales inventory ordering, tracking, after sales processes and automatic fulfillment of warehouses and POSs by using a recursive neural network.

The third part is creating a sales application from telecoms that is not just a CRM, but a full-blown specialized sales tool that can work across multiple channels: residential and business sales at POS, through the back office and from mobile sales figures from smartphones.

Aduro ideja has developed different applications for telecoms, from prepaid and postpaid product catalogs, number portability solutions, billing provisioning systems, mobile payment solutions (including SMS parking), and integrated software for banks to carry out different modes of payment processing. Aduro ideja provides—AIWS, a platform that enables companies to migrate old systems to new micro-services platform and addresses the challenges of the integration of new applications into telecom business and technical processes effectively. As an infrastructure application, the company provides AIWS for business layer integration for telecoms and has been successfully developing software solutions for clients in Croatia, Estonia, Latvia, Lithuania, and the USA.

For instance, Aduro ideja did a project working for cable operator starting Over- The-Top (OTT) services. The company developed an application that is a link between its streaming infrastructure and its digital supply chain, enabling them to release new content and transform data into formats required by their existing infrastructure.

The company also provides exceptional service, not just by producing software, but by also offering support services available 24X7, 365 days a year. These services provide additional value by monitoring all the interactions between Aduro’s software and support systems.

For the future, Aduro ideja’s focus is on expanding the use of machine learning enabled applications in its existing portfolio, with a focus on logistics and support. The company plans on expanding the range of its applications from the non-telecom portfolio out into a broader ranging market. In addition to that, Aduro ideja is also investing in the development of new products based on machine learning and computer vision. The solution provider is currently working on a small project with a focus on the development of a specialized product to digitize guest reception processes to create a more discreet guest experience. “We are eliminating the need for the physical presence of the renter in the arrival of the guest in accommodation. This would significantly increase the flexibility of the guest itself and the renter, as well as simplify the registration process of the guest at the destination while improving the quality of the service,” states Raca.